Director: David Bond
Producer: Ashley Jones

2013 | 79 min
UK
Language: English
Subtitles: English

David Bond is a filmmaker and a father. Things have really changed since he was a kid. His children are hooked on screens and don’t want to go outdoors. Determined to get them up and out, David appoints himself as the Marketing Director for Nature. With the help of branding and outdoor experts, he develops and launches a nationwide marketing campaign to get British children outside. PROJECT WILD THING is the hilarious, real-life story of one man’s determination to get children out and into the ultimate, free wonder-product: nature.

FESTIVALS & AWARDS
Finalist, SIMA 2014


CAMPAIGN & RESOURCES
Social Action Campaign